Here we have a case study in resourcefulness, as Erica Heinz, designer [and yoga teacher], uses engraved artwork of yesteryear for her present day business card. Old engravings and artwork from previous centuries are in the public domain, so are therefore free for folks to use. While a designer may be pressured to do all his/her own artwork, I don’t mind the recycling of key art like this.

This card is letterpressed, which is impressive that they could achieve such fine detail with letterpress. No idea on printing credits or paper stocks.

Tagged: agency cards, clever, letterpress
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