If you’re a reader of the Financial Times, or a listener to the BBC Business Daily podcast, you’ll likely be familiar with Lucy Kellaway, the straight-talking advice woman whose perspective on business is very 21st century, in spite of her many years in the trenches.

Today, the topic is business cards and titles.

… the business card is a rare analogue survivor in the digital age. One day our iPhones and BlackBerrys may be able to exchange details without us intervening, but until then a bit of cardboard is the best thing we have.

There are two points to a business card. One is to remind people who you are. The other is tell people how to get in touch with you.

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